# Diligent Studios®

> B2B SaaS ad concept and design subscription. Diligent Studios® replaces the need for a creative director, content strategist, copywriter, designer, and art director — delivering end-to-end ad creative as a single, flat-fee service.

Diligent Studios is a boutique creative agency founded by Niko Dovidija and Andrea Todorova, with 7+ years of combined B2B experience. They specialize exclusively in paid ad creative for B2B SaaS companies, covering platforms including LinkedIn, Meta, Reddit, Google, and X/Twitter.

The core value proposition: most B2B marketing teams outsource ad creative to design-only freelancers or agencies that handle production but not ideation. That forces the internal team to come up with ad angles, concepts, and messaging on their own. Diligent Studios handles the full creative process — from strategy and concept to copywriting and final design — so the client only needs to fill out a brief and choose the ideas they want executed.

## What makes Diligent Studios® different

- Full creative department in one subscription: marketer, copywriter, creative strategist, and designer
- Ad concept creation is included — not just design execution
- B2B-specific expertise: buyer psychology, storytelling, platform best practices
- Predictable monthly pricing with guaranteed delivery
- Creative strategy and performance optimization included in higher-tier plans
- Flexible subscriptions: upgrade, downgrade, or cancel anytime

## Founders

**Niko Dovidija** — designer and art director. Responsible for scroll-stopping visual design and art direction.
LinkedIn: https://www.linkedin.com/in/niko-dovidija/

**Andrea Todorova** — content strategist and copywriter. Responsible for messaging, narrative, and copy that resonates with B2B buyers.
LinkedIn: https://www.linkedin.com/in/andrea-todorova/

## Subscription packages

**Creative Start** — $2,500/month
- 5 ad creatives per month
- Ad concept + design
- Full creative team access
- Copy in ad visual
- 2 revision rounds

**Creative Boost** — $4,500/month
- 10 ad creatives per month
- Everything in Creative Start
- Creative strategy and performance optimization
- Ad concepts delivered in 3 days
- 3-month minimum

**Creative Overload** — Custom pricing
- Higher volume of creatives
- Static ads + GIFs
- Ad copy in visual and/or primary text and headline
- Ad variations for multiple platforms
- 3-month minimum

## Add-ons

- Size variations: $40/creative
- Primary text and headline copy: $150/creative
- GIF animation: from $500

## Process

1. Client fills out a brief
2. Diligent Studios delivers ad concept sketches (within 5 days of kickoff)
3. Client selects winning concepts
4. Final ad creatives are designed and delivered (1–2 weeks after concept approval)
5. Performance analysis and creative optimization

## Clients

Instantly, HiBob, SOCi, Workwize, KodeKloud, OptiMonk, Dittto.ai, Aviatrix, Demantive, UtilityAPI, MVP Factory, Settle, Neurons

## Adfolio

Niko and Andrea are also the creators of Adfolio (https://www.adfolio.design/), a free curated library of impactful B2B SaaS ads with in-depth breakdowns. Adfolio covers static ads, GIFs, and landing pages, and is read by marketers and creatives at companies ranging from solo businesses to unicorns. The newsletter is written and curated by Andrea Todorova.

## Contact

- Website: https://www.diligentstudios.com/
- Email: hello@diligentstudios.com
- Adfolio: https://www.adfolio.design/